Design

While the design has a limited effect on our environmental footprint, we view both our design process and our business models as powerful opportunities to ensure sustainability at every other stage of the life cycle of our products – from the choice of materials to manufacturing to consideration of how the garments will be used and reused.

That means thinking from the outset about how we can dramatically reduce our use of natural resources, increase adoption of alternatives to virgin raw materials and strive to “close the loop” with an eye towards fully circular products and a truly circular economy. And it means always remembering who and what our products are for – people who want stylish, durable, practical and sustainable garments that are intentionally designed to exist in our world and encourage authentic self-expression.